By Dana Fluder
When you work with Golden Egg, you gain access to a team of experts in all areas of marketing communication: copywriting, editing, interviewing, social media, RFP/RFQ proposal writing, website design, brand story creation and development, employee communications, external PR, and more.
This is a unique combination of skills and expertise that almost no single in-house marketer can provide. For this reason, AEC firms who work with Golden Egg can save time and boost productivity. Once in a while, we even swoop in and save the day.
For example, last fall we said goodbye to an existing client, a busy commissioning firm in Connecticut, who had just hired a second in-house marketer. In preparation for the handoff, we developed a database of proposal components including resumes, project sheets, and templates. We assisted with onboarding and training the new person. Then we wished them well and passed the baton.
Fast forward to a couple of weeks ago when this same client approached us with an urgent need: one team member was on maternity leave, the other had just been injured in an accident, and a proposal deadline was looming. They wanted to know if Golden Egg had the capacity to help. The answer was a resounding, “Yes!”
Our institutional knowledge of the firm–their team, proposal components, and processes–made it easy for Golden Egg to step in and take the reins. We wrote the proposal, met the deadline with ease, and stayed on the job until their marketer was able to return to work.
This is just one of the many ways that Golden Egg Concepts can support and supplement your in-house marketing team.
Need marketing backup? We’ll swoop in.